Cord cutters are not new, they've been around for years now. Various reasons lead to this decision -- ranging from a simple lack of interest in programming to a desire to get TV shows and movies through other means. Over-the-air (OTA) has always been possible, and some go that route, but a growing number of services have sprung up to fill the gap left behind when cable and satellite service is cancelled.
Netflix, Hulu and Amazon all provided options for movies and TV shows, and now each has spread its wings and moved into the realm of producing original content. That is likely the time when cable providers should have moved into panic mode.
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