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Facebook’s Like Buttons Will Soon Track Your Web Browsing to Target Ads

  • September 18, 2015
  • 10 replies
  • 38 views
Dermot7
Gold VIP
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 By Tom Simonite on September 16, 2015       
 
Facebook’s ad targeting algorithms are about to get a new firehose of valuable and controversial personal data.
Starting next month, the millions of Facebook “Like” and “Share” buttons that publishers have added to their pages and mobile apps will start funneling data on people’s Web browsing habits into the company’s ad targeting systems. After the change, the types of sites you visit could be used to tune ads shown to you inside Facebook’s social networking service, its photo-sharing service Instagram, and mobile apps that use Facebook’s ad network. 
 
 http://www.technologyreview.com/news/541351/facebooks-like-buttons-will-soon-track-your-web-browsing-to-target-ads/

      10 replies

      shorTcircuiT
      Gold VIP
      • shorTcircuiT
      • Gold VIP
      • September 18, 2015
      To be honest, I always assumed they were already doing this.  
        Jasper_The_Rasper
        Moderator
        Forum|alt.badge.img+54
        Well they won't be showing me any ads in there, I have them all blocked with an add-on. But I just assumed they were doing that anyway as well.
          shorTcircuiT
          Gold VIP
          • shorTcircuiT
          • Gold VIP
          • September 18, 2015
          Oh yes.. I am running an Ad Blocker... I NEVER see ads on Facebook or any other site 🙂
            Jasper_The_Rasper
            Moderator
            Forum|alt.badge.img+54
            I have FB Purity for Facebook, it blocks anything which you don't want nd I have never had a problem with it - YET!
              shorTcircuiT
              Gold VIP
              • shorTcircuiT
              • Gold VIP
              • September 18, 2015
              i might have to give that one a try!
                Baldrick
                Gold VIP
                • Baldrick
                • Gold VIP
                • September 18, 2015
                All well and good but, old fogey that I am, I do not have and will never have a Facebook account...more trouble than it is worth...and why broadcast to the world about what yo are doing and then claim that your privacy has been invaded...LOL
                Webroot SecureAnywhere Complete Beta Tester v9.0.24.49, imaged by Macrium Reflect v7.2
                  I
                  Community Guide
                  • illumination
                  • Community Guide
                  • September 18, 2015
                  I hate to be the one to point this out, but those have been tracking users for some time already. If you use tools like Noscript, and lightbeam, and several others, you will have known this... 
                    D_J
                    Community Leader
                    Forum|alt.badge.img+7
                    • D_J
                    • Community Leader
                    • September 18, 2015
                    Well, Sir Baldrick, we agree on more than image backups.  
                     
                    Same here... never, never.
                     
                    Dave
                      RetiredTripleHelix
                      Gold VIP
                      Forum|alt.badge.img+56
                      Good thing I don't use Facebook! I'm only a Twit....ter Fan! LOL
                       
                      Daniel 😉
                        shorTcircuiT
                        Gold VIP
                        • shorTcircuiT
                        • Gold VIP
                        • September 18, 2015
                        ?, I did go ahead and look that little FB extension up.  WOW.. a lot more control over what FB shows than I imagined it would have.  Two thumbs up from me, thanks!
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